Feb 10, 2020

Barbara Hodge reflects on 2019, identifying the trends that shaped the decade. Data, self-service, and automation has affected us all. A new awareness of personal data and its power—for good and for evil—came to light, for example, with the Cambridge Analytica scandal. At the same time, all of that data that has been given and taken has made surprisingly little headway within industry, as enterprises grapple with how to funnel it into tangible action. While it’s easy to sensationalize the negative, Barbara reminds us that GBS and automation has made our lives easier. Barbara explores the automation ideal: a world in which we’re free to pursue our passions because the difficult work is done for us. It’s easy to take progress for granted and worry about the side effects of that progress, but Barbara is hopeful that this Fourth Industrial Revolution will lead humanity into a new era of innovation and inspiration.