Apr 21, 2017
Paul Jarrett joins us to discuss his and Bulu Box’s journey.
After an initial launch into a hyper-niche market, Paul was pleased
to find a more general yet still specific consumer. Paul explains
that his wife and co-owner is actually the brains behind the
operation. Each of them had worked with brands throughout their
careers and they knew they’d be lying to themselves if they went
chasing after an audience and so they met their customers where
they were...and were off and running. Originally from Nebraska,
Paul grew up in a trailer park which helped informed his work ethic
and how to deal with people to ensure success. Having raised two
rounds of capital with hockey stick customer growth, Paul and Bulu
Box are well on their way.